Exhibition stands vs. Display Racks

What is a Exhibition stands?

A Exhibition stands, also known as a portable product display or literature rack, is a type of display prop. It features a unique appearance, powerful functions and advertising effects, thereby achieving better profit goals. It boasts an elegant look, stable structure, free assembly, quick disassembly and easy transportation.

01 Door-Type Exhibition stands

The frame of a door-type display rack is generally assembled. Thus, the size can be adjusted by adding or removing vertical frame components, allowing one rack to fit posters of various specifications. This eliminates the need to replace racks due to different poster sizes, making it much more convenient to use.

02 X-Stand Exhibition Rack

It is an advertising display device with an X-shaped bracket at the back.

03 L-Stand Exhibition Rack

The L-stand display rack features a simple, clear and elegant design with easy graphic installation. It supports single-sided display, with a flat, stable and straight graphic surface. Portable, stylish, sleek, lightweight yet sturdy, it is easy to install and widely used in exhibitions and events, serving as a powerful assistant in your business promotions.

04 H-Stand Exhibition Rack

The H-type display rack, referred to as H-stand for short, gets its name because its graphic support frame resembles the letter “H” from the side. The graphics are produced via photo printing or screen printing, commonly using materials such as PP, synthetic paper or photo paper. The graphic can be freely retracted into the rack’s storage case, which comes with a carrying bag for easy transportation. The frame is typically made of RP (plastic steel) or aluminum alloy, available in various styles and models for customers to choose based on their specific needs.

05 Leping Exhibition Rack

Also known as a floor-standing sign rack, the Leping display rack is a high-end aluminum alloy display fixture. It supports double-sided display and is mostly used in high-end shopping malls and brand events. Constructed entirely of pure aluminum alloy with a frameless design, it is one of the most high-end display racks in the advertising industry, enjoying huge sales volume in the United States and Germany.

06 Roll-Up Banner Stand

A roll-up banner stand, also called a poster stand, display stand, or retractable banner stand in the advertising industry, is a freestanding promotional poster. It is commonly seen in high-foot-traffic street passages, assisting individual roadshows, sales promotions or temporary booths.

07 Retractable Mesh Display Rack

The retractable mesh display rack is one of the most commonly used exhibition equipment for trade shows and corporate meetings. It consists of two parts: graphics and the frame. Durable, fashionable, innovative and sturdy, the entire frame is made of aluminum alloy, with magnetic connecting rods in the middle for easy disassembly and installation, enabling repeated use. It is suitable for various indoor sales promotions, exhibitions and promotional activities.

What is a Display Rack?

Based on the characteristics of the products, a customized premium promotional display rack is designed, paired with a creative LOGO plate to make the products stand out in public, thereby enhancing the advertising effect. Display racks can showcase product features from all angles, with abundant accessories that allow flexible assembly and multiple color combinations, designed meticulously by professional designers. They outshine traditional display facilities with their unique customization—each product has a tailor-made rack specifically to highlight its selling points.

01 Application Scope of Display Racks

Premium display racks are widely used for displaying products such as electronics, electrical appliances, famous cigarettes, premium wines, pharmaceuticals, eyewear, crafts, crystal products, hotel supplies, stationery, auto accessories, 4S store car models, plastic products, cosmetics (in specialty stores), factory showrooms and foreign trade company sample rooms. They are also suitable for corporate trade shows and can be designed in various styles to make product displays more eye-catching, gaining great attention and favor from customers.

A display rack, also known as a product display rack, promotional rack, portable display or literature rack, is customized to match your products’ features. Combined with a creative LOGO plate, it makes your products prominently visible to the public, thereby

02 Classification of Display Racks

POP (Point of Purchase) refers to in-store advertising, encompassing all on-site advertisements inside and outside shopping venues such as department stores, shopping centers, supermarkets and convenience stores.

By Style:

Floor-standing display rack
Magnetic levitation display rack
Desktop display rack
Wall-mounted display rack
Special-shaped display rack
Thematic display stack
Rotating display rack

By Material:

Paper display rack
Metal display rack
Acrylic display rack
Plastic display rack
PVC foam board display rack
Composite material display rack
Titanium alloy display rack

By Purpose:

Exhibition display rack
Clothing display rack
Food display rack
Lubricant display rack
Toy display rack
Digital product display rack
Daily necessities display rack
Literature display rack
Jewelry display rack
Promotional display rack
Cosmetics display rack, etc.

In short, both Exhibition stands and display racks serve advertising and promotional purposes. However, Exhibitionstands are usually focused on promotion, while display racks also function as shelves for storing products—their exterior design is tailored to the products, aiming to boost sales through promotion.