4 tips for beverage display rack design

Vibrantly patterned corrugated display stands can clearly and prominently showcase a company’s name, logo, and brand information, allowing consumers to easily grasp product details at a glance. This plays a significant role in influencing product sales within retail environments. However, when designing and manufacturing corrugated display racks, it is best to collaborate with experienced design and production companies. This ensures innovative structural design, high-quality printing, and enhanced durability, thereby reducing the overall application costs of the display racks. What should be considered when designing beverage display racks?

Several key factors must be kept in mind when designing display racks

Use bright, vibrant, and eye-catching colors

In a competitive environment, the more outstanding your display is, the more likely people are to notice it while shopping. If it is not eye-catching, you may not attract the number of customers you desire.

Fully utilize the display rack to build brand awareness

Incorporate the company name, logo, and brand colors into the display rack. Fully utilize the display rack to enhance brand appeal.

Size of beverage display stands

Remember, you want a display stand large enough to accommodate a significant amount of merchandise, but not so large that it becomes cumbersome or inconvenient for shoppers in the retail space.

Designing display stands is not about making them as large as possible. Their purpose is to convey to consumers that you have professionally designed the display for product promotion, even creating a perfect appearance for the display stand itself, which also represents your product brand image. A larger capacity means a larger size, which requires greater load-bearing capacity. Factors such as the amount of corrugated cardboard used and mechanical design must be carefully considered.

Matching promotional design with physical products

Additionally, besides the display rack, physical-sized graphics are also highly eye-catching for product displays. These graphics can be portraits of product endorsers or larger replicas than the actual product size. It can be combined with the display rack to jointly showcase the brand image and achieve promotional effects.

In summary, there are many aspects to consider when designing corrugated cardboard display racks. Here are a few tips specifically for designing corrugated cardboard beverage display racks. There are numerous details to consider in practice, which require specific communication and tailored solutions based on actual circumstances.